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In 1952, as Americans grew terrified of the link between smoking and lung cancer, Lorillard Tobacco launched Kent cigarettes with a revolutionary "Micronite" filter — marketed as "the greatest health protection in
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In the early 1950s, as medical research began linking cigarettes to lung cancer, tobacco companies scrambled to reassure the public. Kent Cigarettes, a brand owned by Lorillard, introduced its so-called “Micronite Filter”
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