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Plain cigarette packaging has arrived, but will it reduce smoking? | Smoking
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In many countries, cigarette packaging is intentionally designed to look plain. Governments require muted colors, standardized fonts, large health warnings, and graphic images to reduce the product's visual appeal. The goal is
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World's ugliest colour' used on cigarette packets to put smokers off | The Independent
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In 2012, Australian market researchers set out on an unusual mission: to determine the least appealing color for cigarette packaging. Their goal was simple, make smoking less attractive by using a color
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From today, cigarette packs will never look the same again - Cancer Research UK
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What Do Cigarette Pack Colors Communicate to Smokers in the U.S.?
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As cigarette packs all become the same, leading doctor reveals why standard packaging DOES save lives
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